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Strategies to Optimize Every Customer Interaction

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Jill Campbell, Oracle Retail

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Gamification Goes Mainstream [Infographic]
Tuesday, 13 March 2012 09:41

Games and competition are proving to be a successful way to engage shoppers. For retailers, gaming strategies help to facilitate customer interaction and create loyal customers. The future of gamification is promising, as companies will spend approximately $2.8 billion on gamification by 2015. This infographic highlights a number of popular brands that are adopting gamification, such as Nike, Nissan and Dell. 
 
Source: BigDoor
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