41. Oracle Tests Sales Assistant For iPhone With The Body Shop, Free App Available Next Week
(Departments/Retail CRM)

Tapping into the growing use of the Apple iPhone, Oracle created new applications that enable sales associates to access enhanced CRM tasks and information. The Oracle Mobile Sales Assistant and Oracle ...

42. Kiosk, Digital Signage Expos Showcase New Customer Engagement Solutions
(Departments/In-Store Insights)

... the device based on geographic location. Smartphone Integration Addressing the huge expansion of iPhones and other mobile devices, Intava announced the integration of smartphone technology to marry mobile ...

43. Let The Madness Begin: Moosejaw Takes Radical Approach with X-Channel Customer Experience
(Departments/Cross-Channel Strategies)

... equipping each store with “several “ iPhones. If a customer wants more information about a product or wants to access product reviews on the Moosejaw site, sales associates can simply hand the iPhone to ...

44. Grading The Current Back-to-School Campaigns & Promotional Strategies
(Departments/Marketing Metrics)

... innovation reigns: new Apple iPhone and giant flat screen TVs.” “Many of the core items such as binders, writing instruments, and backpacks have been designed to evoke a cutting edge feeling,” adds Doron ...