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Lucky Vitamin Personalizes Product Recommendations With MyBuys

Lucky Vitamin Personalizes Product Recommendations With MyBuys

July 24, 2014 | Retail Success Stories

With a growing selection of products, online retailer Lucky Vitamin looked to find an easier way to recommend items to its customer base. After turning to cross-channel personalization provider MyBuys, the retailer was able to achieve a “noticeable lift” in conversion rates. “[MyBuys] definitely took a load off of our plate both manually optimizing and setting up cross-sell configurations,” said Sam Wolf, CEO of Lucky Vitamin, in an interview with Retail TouchPoints. “We were able to intelligently make recommendations to our customers who were browsing the site so they could find other items ...

Movers & Shakers

Tesco CEO Steps Down Amid Profit Downturn

Tesco CEO Steps Down Amid Profit Downturn

Philip Clarke will step down as CEO of Tesco effective October 1, 2014, in the wake of half yearly sales and profits that did not reach forecast expectations. The grocer’s board...

Financial Services Alum Joins First Data As CIO

Financial Services Alum Joins First Data As CIO

Payment technology and solution provider First Data has hired former Citigroup and Bank of America executive Christopher Augustin as Chief Information Officer (CIO). In his role, Augustin will lead software...

Williams-Sonoma Adds Children’s Place Alum To Executive Team

Williams-Sonoma Adds Children’s Place Alum To Executive Team

Williams-Sonoma, Inc., a provider of high-end home goods, has appointed Ronald R. Young, a former executive at the Children’s Place, as Senior Vice President. In his position, Young will help...

Mergers & Acquisitions

Hardy Capital Partners Acquires ShoeMe.ca And OnlineShoes.com To Step Into Footwear Industry

Hardy Capital Partners Acquires ShoeMe.ca And OnlineShoes.com To Step Into Footwear Industry

Canadian merchant bank Hardy Capital Partners has acquired and consolidated OnlineShoes.com and ShoeMe.ca to create the largest online footwear business based in Canada. The joint company will have more than 250...

NetSuite Acquires Venda To Support European Expansion

NetSuite Acquires Venda To Support European Expansion

NetSuite has acquired London-based e-Commerce solution provider Venda to support its European business expansion. Financial details of the transaction were not disclosed. Since 2001, Venda has offered its cloud-based digital Convergent...

Crumbs Agrees To Be Acquired, Stores Could Re-Open

Crumbs Agrees To Be Acquired, Stores Could Re-Open

Just when the world thought Crumbs Bake Shop was gone for good, there still may be hope for the high-end cupcake chain. One week after abruptly closing all stores...

Financial News

First Data Closes $3.5 Billion In Private Placement

First Data Closes $3.5 Billion In Private Placement

First Data Holdings Inc., the parent company of First Data Corporation, has netted $3.5 billion of its common equity from the closing of private placement commitments made in June. The private...

Capillary Technologies Raises $14 Million In Series B Funding

Capillary Technologies Raises $14 Million In Series B Funding

Capillary Technologies, a cloud-based marketing platform solution provider, has secured $14 million in Series B funding to further improve the company’s marketing platform and develop its partnership ecosystem. Current partners...

RetailNext Secures $30 Million In Growth Equity Financing

RetailNext Secures $30 Million In Growth Equity Financing

RetailNext, a provider of in-store analytics solutions, has raised $30 million in growth equity financing. The investment round was led by Nokia Growth Partners, with additional funding provided by American Express,...